Business Context
Sheth Overseas was a global exporter of spices and oil seeds with limited social visibility, outdated content, and a weak brand narrative that made it difficult to attract new international buyers.
Execution Strategy
Restructured their Instagram presence to showcase product quality, export capabilities, and production traceability. We produced rich visual content for spices and oil seeds, buyer-focused posts, export story reels, and targeted hashtag campaigns to connect with importers, distributors, and B2B buyers.
Measured Impact
Instagram following grew from 8K to 32K+ within 7 months, engagement rose sharply, and the channel became a key source of qualified buyer inquiries for their spices and oil seeds export business.
